Ubisoft The Crew 2 / TikTok
The Crew 2 has a unique and quirky TOV. Perfect for today’s humorous social media platform.
For a year we implemented a new social media strategy for The Crew 2 specifically dedicated to the brands presence on TikTok. Reappropriating and adopting TikTok car culture, answering to TikTok trends and bringing The Crew’s humour to the platform.
davidhorton.fr 