ALL x Novotel x PSG / La Suite
For the launch of La Suite, a unique Novotel hotel room and experience at the Parc des Princes the message was simple; « The Parc des Princes is now a hotel »
In order to translate this message, the idea had to be just as simple. Blend the hotel industry and the football world together through a universal hotel symbol : the bathrobe.
PSG players, staff and legends will have to get used to sharing the Parc des Princes with their new neighbors…

Production : Mireille
